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Brand character

Give your mascot something to do

A mascot on a banner is a logo with legs. A mascot in a comic has a goal, something in the way, and a win — which is what makes people look forward to the next one.

Start this comicSee what we'll ask

Free to build. You pay nothing until you have seen your cover.

Picture it

Comics this could be

Each one grew from a single line. Yours starts with whatever you tell us, and every page is about your business.

  1. Your mascot against the one problem your customers complain about most.

  2. An origin story: where the character came from and what it's for.

  3. A running adventure you can pick up again next issue.

A sample comic page drawn in the Manga style
Manga style
A sample comic page drawn in the Modern style
Modern style

What we'll ask

Questions written for this comic

No generic form. These are the questions this kind of comic asks, so the pages are built from what only you know.

  • Who is in itThe people in the story and what each of them is to the company, with up to three photos each, so they look like themselves on every page.
  • Who's your character, and what are they up against?e.g. Bolt the terrier versus the slowest checkout in town
  • Who's it for?Who's going to read it. This changes what the story assumes they already know.
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Where it gets used

One comic, several jobs

Good for a giveaway, an open day, a series you can keep publishing, and anywhere a brand needs to be liked rather than explained.

See the cover before you pay a thing

Answer the questions, pick the style, and see your real cover, drawn free. The other fifteen pages are drawn once you order.

Start this comic

Four kinds of business comic

Or make one about someone else

  • 01

    Our story

    How the company came to be, or how the thing you're known for got built. People, not a timeline.

    Story shapes

    • Our origin story
    • How we built it
    See how it works
  • 02

    Our customers

    The customer whose problem you fixed, or your product doing its work in one real scenario.

    Story shapes

    • A customer's journey
    • The product in use
    See how it works
  • 03

    Our people

    The first ninety days, the team that pulled it off, the new system nobody wanted, the day it nearly went wrong.

    Story shapes

    • First 90 days
    • Behind the scenes with the team
    • Rolling out something new
    • The day it nearly went wrong
    See how it works
Give your mascot something to do — Comics For Business